SPOTED.COM.AU

CERTIFICATE IN PERSONAL BRANDING

Start Your Career Journey Here

Study Method - Online

Institution - SpotED

Start Date - Enrol Anytime

COURSE OVERVIEW

Having a strong personal brand is good for you, your career, and your organisation. Building your personal brand doesn’t happen by accident–there’s a specific process to first understand who you are, where you want to go and what you need to get there, then build the relevant assets from social media to websites and finally to leverage what you’ve created to generate leads and make sales. This understand-build-leverage process and the practical application of the ideas directly to your LinkedIn profile (and beyond) is what your personal brand needs to deliver the results you’re after for your career and your organisation.

Ξ COURSE FEATURES

The Power of Personal Branding

Understand: Values and Personality

Understand: Life-stage and Resources

Build: Social Media

Build: LinkedIn

Build: Websites and SEO

Leverage: Connections and Content

Leverage: Pitch and Close

Ξ LEARN HOW TO

Create a professional profile
Build an engaged audience
Identify key connections
Establish authority through content
Generate new sales opportunities

Ξ LEARNING ACTIVITIES

You are provided discussion questions and receive a downloadable template for your marketing strategy. You complete this while working through the course and is submitted as your final assessment.

You have support on hand with mentors to provide you feedback before you officially complete the course. Access to peer and tutor support for activities – webinars and facebook group support to connect and share content ideas.

Once you complete the course, all graduates will receive a Certificate of Completion, as well as a digital badge that you can add to your LinkedIn profile to indicate your accomplishment in becoming skilled in marketing.